The big news is that there will be three motorcycles auctions in Las Vegas from January 12 through 14, 2012.
Midamerica had been the only game in town until Bonham’s started up a one night motorcycle auction in January 2011. But now a major newcomer has come online … Auction America by RM is holding their premier motorcycle auction in Las Vegas on exactly the same timeline as Midamerica!
Midamerica auctions over the years have seen little change other than the venue. Earlier Midamerica auctions were held on the strip at the Tropicana and Stardust. About five years ago, the venue moved to South Point where there was reportedly more space to expand the auction. Unfortunately, we didn’t see the auction expand in size very much as there is still only a single auction block for the motorcycles to go across. In addition, South Point is so far from the major action in Las Vegas, it takes quite a while to drive to the best entertainment and restaurants that Las Vegas has to offer. So most people don’t make the trip and are stuck at South Point.
Bonham’s is held at the Imperial Palace which is right on the Strip and the newcomer, Auctions America, has booked the fabulous Rio All Suites and Casino for their auction which is right across the freeway from Caesar’s Palace. From a location perspective alone, the competitors seem to have the advantage.
We believe that buyers and sellers having more auction choices will be better for everyone including Midamerica in the long run.
Here are some details and information on all three auctions …
Midamerica
Midamerica will hold their 21st annual motorcycle auction in Las Vegas at the South Coast Casino and Exhibition Hall from January 12 through 14, 2012. The format of the Midamerica auction will be as in years past with a dinner on Thursday night followed by an auction of about 50 bikes.
Full day auctions on both Friday and Saturday will see about 200 motorcycles go across the block each day.
Midamerica once again will offer both no reserve and reserve auctions. For those wishing to go no reserve, a $300 fee is charged which is deducted from the 7% sales commission (minimum $750!)
Trying to figure out whether to consign a motorcycle with or without a reserve can be confusing, but buyers pay the same 7% buyer’s premium whether the motorcycle they are buying has a reserve or not.
Below are examples of fees and commissions at Midamerica for no reserve motorcycles that represent the low ($6000) and middle ($12,000) price range of Triumph sales at auction recently.
1. A no reserve bike selling at $6000 would have a zero entry fee with a 7% commission of $430, but the minimum of $750 would apply, bringing the sales commission percentage up to a whopping 12.5%! Sales proceeds would be $5250. Buyers would be charged the $6000 plus another 7% or $430 ($125 minimum would be exceeded) for a total of $6430.
2. A no reserve bike selling at $12,000 would have a zero entry fee with a 7% commission of $840, giving net sales proceeds of $11,160. (Most owners in this price range are very reluctant to sell with no reserve so this may be a rare example). Buyers would pay the full $12,000 plus 7% commission of $840 ($125 minimum would be exceeded) for a total of $12,840.
For reserve auctions, the Midamerica $300 entry fee is non-refundable with a 9% sales commission (no commission if not sold).
Here are examples of fees and commissions at Midamerica for the same motorcycles as above, but this time with a reserve …
1. A reserve bike selling at $6000 would incur a $300 non-refundable entry fee with a 9% commission of $540, (there is no minimum of $750 for reserve auctions), bringing the total sales commission to $840. Sales proceeds would be $5160 which is little different than the selling at no reserve example above. Buyers would be charged the $6000 plus another 7% or $430 ($125 minimum would be exceeded) as in the no reserve auction.
2. A reserve bike selling at $12,000 would incur the $300 entry fee with a 9% commission of $1080, for a total commission of $1380 giving sales proceeds of $10,620 or only 88.5% of the sales price. Buyers would pay the full $12,000 plus 7% commission of $840 ($125 minimum would be exceeded) as in the no reserve case.
The current list of consignments for the 2012 Midamerica auction show that about 65 Triumphs are once again going to be auctioned. If you want to check out more details, the Midamerica website is … http://midamericaauctions.com/default.asp
Bonham’s
Last year (January 2011), Bonham’s held a competing motorcycle auction on the first evening of the Midamerica event (Thursday). The Bonham’s auction was reportedly a big success, selling 200 motorcycles and grossing $2.5 million in just the single night.
Owing to that success, this year Bonham’s will again be holding their one night auction on January 12 at the Imperial Palace in Las Vegas. The entry fee to consign a motorcycle is $500 and the sales commission is 10% (with some reductions allowed for volume sales). Evidently everything is sold with a reserve.
Unfortunately, the Bonham’s buyer’s premium on motorcycles sold for under $100,000 is 17% as compared to only 7% at Midamerica!
If we have interpreted the Bonham’s fee structure correctly, our two example bikes above, with reserves, would yield the following proceeds …
1. The $6000 motorcycle would be charged $500 entry fee and 10% commission ($600) for a total of $1100 or 18.4% of the sales price! Total proceeds would be $4900. Buyers would pay 17% more than the sales price ($1020) for a total of $7020. Bonham’s would clear $2120 or 35.3% of the sales price!
2. The $12,000 motorcycle above would incur the $500 entry fee plus a commission of $1200 for a total of $1700 (14.2 %!), netting 10,300. Buyers would be hit for 17% buyer’s premium or $2040 for a total of $14,040. Bonham’s would clear $3740 or 31.7% of the sales price!
As of this date, the list of Bonham’s consignments is a bit sketchy but should firm up within the next few weeks.
If you are interested in monitoring this auction, you should check their website at: http://www.bonhams.com/usa/carsusalasvegas/
Auctions America by RM
As reported above, this year there is a significant new game in town … Auctions America by RM is holding a concurrent auction to Midamerica at the Rio All Suites Hotel near the main Las Vegas Strip. Auctions America claims they intend to attract a different type of buyer than Midamerica has over the years. We interpret that to mean buyers with deeper pockets than those who have typically attended Midamerica. The featured Auctions America consignments certainly support that interpretation with the star of the show, an 1894 Roper Steam Motorcycle projected to go across the block at an estimated price of over $1 million!
Auctions America plans to keep their auctions going until 8 PM on both Friday and Saturday night. That is good news for the owners of later consignments those days. In past years, we have seen the rush across the block that has occurred at Midamerica when they realized that they won’t make the 6 PM close without pulling out all the stops. Not good news for those consigned near the end! It has been obvious to all in attendance that better pacing of the Midamerica auction and fewer interruptions by Ron Christianson might have easily alleviated this problem.
Certainly one big advantage for Auctions America over Midamerica is their location at the Rio All Suites Hotel and Casino. The Rio is a Caesars property right across Interstate 15 from Caesar’s Place and is the site of many World Series of Poker events.
The entry fee to consign a motorcycle at Auctions America is $250 and the sales commission is 6% with no reserve and 8% with a reserve. Both reserve and no reserve consignments pay the non-refundable $250. Buyers pay a premium of 12% however!
Our two example bikes from above with no reserves, would yield the following results …
1. A no reserve bike selling at $6000 would have a $250 entry fee with a 6% commission of $360 for a total of $610, resulting in a sales commission percentage of 10.2%! Sales proceeds would be $5390. Buyers would be charged the $6000 plus another 12% or $720 for a total of $6720.
2. A no reserve bike selling at $12,000 would have a $250 entry fee with a 6% commission of $720, for a total of $970, resulting in a sales commission percentage of 8.3%. Buyers would pay the full $12,000 plus 12% commission of $1440 for a total of $13,440.
Here are examples of fees and commissions at Auction America for the same motorcycles as above, but this time with a reserve …
1. A no reserve bike selling at $6000 would have a $250 entry fee with an 8% commission of $480 for a total of $730, resulting in a sales commission percentage of 12.2%! Sales proceeds would be $5270. Buyers would again be charged the $6000 plus another 12% or $720 for a total of $6720.
2. A no reserve bike selling at $12,000 would have a $250 entry fee with an 8% commission of $960, for a total of $1210, resulting in a sales commission percentage of 10.1%. Buyers would again pay the full $12,000 plus 12% commission of $1440 for a total of $13,440.
Currently, Auctions America has about 30 Triumph motorcycles on their consignment list. You can check out the details of Auction America and their full list of consignments at … http://www.auctionsamerica.com/events/event.cfm?SaleCode=LV12
Which auction to attend? …
If you are planning to buy, the difference in buyer’s premiums must be taken into consideration. Midamerica is the lowest at 7%, Auctions America in the middle at 12% and Bonham’s way out of sight at 17%. Of course, it all depends on what you intend to buy. If Bonham’s is offering a motorcycle that really interests you then paying their 17% commission may not be that big an issue for you.
On the seller’s side, it may make sense to sell lower priced bikes at Auctions America since Midamerica’s $750 minimum on no reserve offerings will easily overtake the $250 entry fee at Auctions America.
Since mid-priced bikes in the $12K range will probably be offered at reserve, Midamerica or AA are comparable, but Bonham’s seems to be overpriced.
Which auction will we attend? …
We have decided to attend both the Midamerica and Auctions America auctions this year, moving between them as motorcycles of interest come on the block. It will take us about half an hour to make the trip between the two venues so we need to really plan things out well. We’ll keep an eye on the Bonham’s consignment list but with a buyer’s premium of 17%, there would have to be a pretty significant machine to make us attend just the one night event on Thursday.
Where will we stay? …
It wasn’t difficult to determine where we will stay given the obvious difference between the Rio near the strip and South Point 15-30 minutes out of town …we plan to stay at the Rio. My wife will actually travel to the auction with me this time since she will be very close to all the action and shopping on the Las Vegas strip rather than on the far edge of it at the Midamerica venue.
Which event will we consign our motorcycles to? …
We will be taking two motorcycles to Las Vegas this year. The first is an original 1976 Honda CB400F that we bought last year. This is a terrific little bike that we have enjoyed bringing back to full factory specs. It certainly isn’t a show bike like almost all of the other motorcycles we own and that is the reason we are selling it. We have decided to consign that bike to the premier event at Auctions America with a low reserve.



We are a bit concerned about the higher 12% buyer’s premium versus the lower 7% offered by Midamerica, but we’ll take our chances that our bike will still attain a good price at the Rio.
Our other motorcycle consignment is one of our 1966 Triumph T120R Bonnevilles. This is a motorcycle that we purchased about 5 years ago as a vintage rider. It has seen limited use in the past few years but is still in pristine condition. Dave Wedlake is just finishing up a beautiful 1964 Bonneville that will take the place of this motorcycle as our vintage rider so we have decided to sell this one.



We have decided to consign this motorcycle to Auctions America and auction it with a reasonable reserve.
Leroy Turner Motorcycles going to Las Vegas …
Leroy Turner will be taking two Triumphs to Las Vegas this year and has consigned them to Midamerica. Both of these bikes have been offered for sale on this website.
The first is a beautiful 1968 Triumph T100C Trophy 500 that has been fully restored. Here is the link to the Midamerica pictures and description … http://www.midamericaauctions.com/html/showvehicle.asp?VehicleID=21902

The second Leroy Turner restoration being auctioned at Midamerica is a 1968 Triumph TR6C. Here is the link and description of that motorcycle as seen on the Midamerica consignment list … http://www.midamericaauctions.com/html/showvehicle.asp?VehicleID=21901
